We gave a webinar yesterday, titled Double the Value of Your Social Software.
So how exactly does one “double the value” of social software? Well right now, organizations face a new issue of "enterprise silos" 2.0.
The great thing about companies rolling out the tools of Web 2.0 is that it lets people from everywhere contribute. Multiple people jump on wikis, blogs, microblogging, etc. Social software can tear down the departmental and geographic walls that separate employees.
So it’s ironic that these wall-busting apps end up as new walled gardens of participation. Employees update their Confluence wiki, they blog on Movable Type and Yammer away. But there’s no integration of the apps.
The core of the "doubling" argument is that integrating the various social software apps inside companies produces a new layer of value. In terms of how this happens, we developed three areas of focus:
- Expand information’s reach
- Create an employee skills database
- Diversify and strengthen workers’ sources of information
The Slideshare below is the presentation we used in the webinar.
As always, feel free to contact us if you'd like to discuss this further.
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